© 2021 – intoAction
The success of digital transformations lies in building your capability, but equally in deployment and adoption. We can help you to align central and local so that the new context you create at the centre of the organisation receives broad support and is made the most of at all levels. In so doing, we create the ideal basis for digital activation.
Capability building with intoAction always goes hand in hand with deployment and adoption. Whatever the change is, you need to take account of many factors. For change to be a success, you need to connect such parties as central policymakers and local marketing professionals, all of whom have their own requirements and working culture. IntoAction makes these connections. We do so with specialists who can generate valuable interactions with international stakeholders at every level. These same specialists are able to establish which central design has to be implemented centrally too and where it is important to diverge for a local way of working.
When we start implementing deployment and adoption, we often see that they are at the bottom of the list of priorities in a project. But even then, we can help to make a program or project successful. We can achieve good results if we include deployment and adoption from the beginning and if – from the perspective of change management and requirements – the recipient in your organization is involved at an early stage.
In conjunction with the stakeholders in your business, we will develop a comprehensive approach which combines your business objectives with marketing and technology. And once the approach has been decided? Then we can put it into practice. Because that is intoAction: the combination of capability building and digital activation.